Learn Google Optimize - Free A/B testing tool from Google
Everything you need to start conducing A/B test, Redirect Test and Multi-variate Test using Google Optimize
Google Optimize is a free testing and experimentation platform from Google. Those who want to get started with experimentation this is a great tool to learn. In this course you will learn everything you need to get started with experimentation. We will cover
- Signup for Google Optimize
- Understand Optimize Account Stucture
- Learn how to navigate container inteface
- Setup Google Optimize code
- Create A/B test
- create Redirect Test
Anil is a seasoned Digital Marketing and Analytics professional with 15 years of experience. He has worked with companies ranging from Fortune 50 to startups and has helped them improve marketing results. His customers include Microsoft, SmartMoney, ESPN, T-Mobile, Hoovers, RealNetworks, Starbucks, and TheStreet. He holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.
Anil has taught and trained several Marketing and Analytics folks in past nine years of teaching at UBC, University of Washington and Bellevue College, and speaking engagements at various conferences as well as his blog. He teaches Digital Marketing, Digital Analytics, Google Analytics, Tableau and Social Media courses. He also served on the Board of Digital Analytics Association (DAA) and was instrumental in starting the DAA Symposiums.
Anil is the founder of Global Analytics Academy.