Retargeting (Remarketing) Fundamentals and Facebook Pixel
Learn what Retargeting is how you can use Facebook Pixel for Retargeting to Drive Higher ROI for Digital Marketing Campaigns
Get everything you need to learn what Retargeting is and start Retargeting with Facebook. This course is your step by step guide to Retargeting/Remarketing with Facebook. The fundamental of Retargeting you will learn in this course apply to any Retargeting platform not just Facebook.
- Understand what Retargeting is
- Learn how Retargeting works
- Design the correct retargeting strategy for your business
- How to set up retargeting in Facebook Ads manager
- Retargeting pitfalls and how to avoid them
With retargeting you can improve the ROI of your marketing efforts. So get started and learn how you can use it to drive more conversions and customers.
Anil is a seasoned Digital Marketing and Analytics professional with 15 years of experience. He has worked with companies ranging from Fortune 50 to startups and has helped them improve marketing results. His customers include Microsoft, SmartMoney, ESPN, T-Mobile, Hoovers, RealNetworks, Starbucks, and TheStreet. He holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.
Anil has taught and trained several Marketing and Analytics folks in past nine years of teaching at UBC, University of Washington and Bellevue College, and speaking engagements at various conferences as well as his blog. He teaches Digital Marketing, Digital Analytics, Google Analytics, Tableau and Social Media courses. He also served on the Board of Digital Analytics Association (DAA) and was instrumental in starting the DAA Symposiums.
Anil is the founder of Global Analytics Academy.