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Retargeting (Remarketing) Fundamentals and Facebook Pixel

Learn what Retargeting is how you can use Facebook Pixel for Retargeting to Drive Higher ROI for Digital Marketing Campaigns

Get everything you need to learn what Retargeting is and start Retargeting with Facebook. This course is your step by step guide to Retargeting/Remarketing with Facebook. The fundamental of Retargeting you will learn in this course apply to any Retargeting platform not just Facebook.

  • Understand what Retargeting is
  • Learn how Retargeting works
  • Design the correct retargeting strategy for your business
  • How to set up retargeting in Facebook Ads manager
  • Retargeting pitfalls and how to avoid them

With retargeting you can improve the ROI of your marketing efforts. So get started and learn how you can use it to drive more conversions and customers.


Your Instructor


Anil Batra
Anil Batra

Anil is a seasoned Digital Marketing and Analytics professional with 15 years of experience. He has worked with companies ranging from Fortune 50 to startups and has helped them improve marketing results. His customers include Microsoft, SmartMoney, ESPN, T-Mobile, Hoovers, RealNetworks, Starbucks, and TheStreet. He holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.

Anil has taught and trained several Marketing and Analytics folks in past nine years of teaching at UBC, University of Washington and Bellevue College, and speaking engagements at various conferences as well as his blog. He teaches Digital Marketing, Digital Analytics, Google Analytics, Tableau and Social Media courses. He also served on the Board of Digital Analytics Association (DAA) and was instrumental in starting the DAA Symposiums.

Anil is the founder of Global Analytics Academy.



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!